Social Media is today’s topic! We hope you enjoyed our first post our Top 5 reasons to have a website if not click to link to take a look. Leading on from the last post, so this time lets take a look at our Top 5 reasons social media is important to your marketing strategy.
Lets get started.
1. Everyone’s on it!
Literally everyone! If not Facebook, Instagram. If not Instagram, Twitter. What better way to get your business out there than by being a part of something people are using day in day out! You’ll have a hard time finding a company that doesn’t have its own Facebook page these days. It’s like word of mouth for the future, you see a post your friend has shared or liked about a business or service they have used and this is as good as them telling you about it!
2. Ready, aim, fire!
Targeted posts allow you to make sure that you are reaching the correct audience. It’s no good having your ads going out to people that would have no interest! If used correctly this can be a key ingredient to your success! If like me you are aged between 18-30, I bet you’ve heard of a certain clothing company named after a flying insect recently.
3. Interaction
Social media allows your business to interact with people in a way never before possible. You can get people talking about current offers you may have or post links to things related to your business. It also opens up new ways to promote your business such as competitions which are great way to get your name out there!
4. Building relationships
I bet you’ve noticed all the big chains have accounts on social media and regularly interact with customers. This is a great thing! Social media allows that personal touch. People will always feel better about getting the answers they need from a person rather than an FAQ or an automated response.
5. It keeps you current!
Social media is where it’s at! If you embrace it you’ll find customers you didn’t no existed and the same in reverse, customers that would never have found you will see you right there with friends and family! Over half the population have a phone connected to social media! That’s a lot of potential customers.
That brings us to the end of our list! There are plenty more reasons to use social media to promote your business but those were our Top 5. The most important thing to remember is that if you are going to do it make sure it’s done well! Your reputation is important and when on a public platform it’s important to maintain a good image at all times.
We hope you’ve enjoyed this post and look forward to the next! We love our technology and have some exciting things lined up for you.
Hang on! Speaking of Social Media..
If you haven’t already liked our Facebook page head over now! We’ve got a completion running with a Prestige Worldwide tshirt up for grabs!
Until next time..
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